Prevent enterprise-level disasters with SEO alerts

Last May, I spoke at SMX London on the panel ‘Future-proof your SEO’. The idea for my presentation arose thinking about hard can be to build great industrial strength for SEO at the large enterprise, and how easy it can all collapse. So I named my deck : ‘Prevent enterprise-level disasters with SEO alerts’. Here’s the slideshare… Read more about Prevent enterprise-level disasters with SEO alerts

Penguin 4.0 is real-time, more granular and forms part of the core algorithm

Have you missed the fuzz about Penguin 4 in the last two weeks? well, my post headline has already given you in one sentence what this Penguin update was about. After about a year of wrong guesses, telling the SEO community that the new update to Penguin was about to come, finally Google has officially… Read more about Penguin 4.0 is real-time, more granular and forms part of the core algorithm

Ungagged, the conference not to be missed

In May this year I attended Ungagged. I got totally blown out with the experience! So I am writing this blog post to tell you that, if you are tired of the usual half-told stories at conventional marketing conferences, UnGagged, the SEO UnConvention may be for you. UnGagged is a reinvented conference that used to be run… Read more about Ungagged, the conference not to be missed

Searchmetrics’ Search engine ranking factors 2014 is out and rocks!

What are the search engine ranking factors that have high rank correlations with organic search results ? The answer is not straightforward and the search engines are not going to let us peek into their algorithms. The short story is : great content, accessible sites leading to great architecture and many natural backlinks. But those… Read more about Searchmetrics’ Search engine ranking factors 2014 is out and rocks!

Googlebot now crawls the web from Korea and Russia too

Last month, at the International Search Summit conference in London, a Googler Gary Illyes, who was presenting the controversial topic of website geotargetting and Hreflang, revealed an interesting piece of information: Googlebot is now crawling the web out of three different geographical locations: Mountain view:  Most SEOs know  that this is the ‘defacto’ starting point… Read more about Googlebot now crawls the web from Korea and Russia too

Improve conversion rate with the cre methodology

It is at least three years that I have been following the work done by Conversion Rate Experts, a UK agency that specialises in helping organisations increase sales or any other form or visitor conversion via specific converion rate technicques. Less than two years ago, they helped the guys at SEOMoz achieve a 170% increase… Read more about Improve conversion rate with the cre methodology

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