Table of Contents[Hide][Show]
This is my review, as a professional SEO, of Surfer SEO.
It goes straight to the point, with pros and cons and is based 100% on personal usage. I scrutinized all the claims made about its functionality, such as: “Will it truly help in improving your website’s organic search rankings? Is it the best SEO tool in the market? Or are there better Surfer SEO alternatives out there?” These are the questions I aim to answer.
So, does Surfer SEO lives up to its hype? The simple answer is yes, it is SEOsuite that provides the insights to kickstart an SEO project, plus advanced tools such as AI content generation. Let’s take a look:
Pros and Cons of Surfer SEO
Every tool has its strengths and weaknesses, and Surfer SEO is no exception.
- Useful keyword research tool that flows into clusters
- Content Editor feature coupled with the AI content tool provides unparalleled results
- It simplifies the process of optimizing content for SEO
- It provides guidelines on keyword usage
- It can be conveniently integrated with Google Docs.
- AI content generator amongst the best in the industry
- User interface (UI) easy to navigate.
- Costly if you are starting
- Not all its features are polished
- Content planner feature not great
- It's not a full-blown SEO suite tool
However, not everything is rosy. Some users have expressed concerns about the cost of Surfer SEO, with criticisms that the pricing is high compared to other SEO tools and that the cheapest plan offers too few content editor credits.
Furthermore, while Surfer SEO’s keyword research tool is generally well-received, some users have found it lacking compared to other aspects of the software.
In my SurferSEO review, I conclude that despite this minor setback, Surfer SEO remains a valuable tool for content planning and content optimization.
Summary of Surfer SEO
To sum it up, Surfer SEO is a comprehensive content generation and optimization tool designed to improve your website’s SEO performance.
It offers capabilities such as keyword research, content creation, and on-page optimization to improve your website’s search rankings. The tool is designed to help website owners understand the structure and semantics of their website content and apply insights to improve it or boost it.
What truly sets Surfer SEO apart is its simplicity. The tool is intuitive to use, making it easy for users to navigate and utilize its features.
SurferSEO provides real-time analysis, keyword research, content templates, and content generation capabilities, all aimed at making your content more optimized for search engines. This makes Surfer SEO a great tool for both beginners and savvy SEOs looking to improve their website’s search engine rankings.
If you are short of time this 3-minutes Surfer explainer will help you decide if this tool can be for you:
Surfer SEO top features
But exactly what does the tool do? Surfer SEO is a tool designed to give your content a competitive edge. It works by
- analyzing your webpage content,
- comparing it with top-ranking search results,
- and then providing recommendations based on pages that already rank for your target term
The goal is simple: to suggest tweaks and optimizations that you may be missing and that can make that difference with search engine algorithms around content and page quality. If done properly, implementing all or some of the recommendations can propel your site to the top of search engine rankings.
What type of SEO tools does Surfer offer? It offers quite a few, here’s a comprehensive list:
- a content editor for on-page optimization
- a SERP analyzer for detailed keyword and ranking analysis
- an SEO audit tool,
- it promises a well-rounded approach to SEO.
It is worth emphasizing that SurferSEO is an all-rounded on-page optimization SEO tool, but not a ‘jack of all trades’. For example, it doesn’t boast Link auditing functionality.
Who is Surfer SEO For?
The key question then is, who will find Surfer SEO beneficial? The answer is quite broad.
Surfer SEO seems to be an ideal tool for anyone wanting to improve their SEO game. It is useful for:
- Copywriters: Its content editor offers real-time suggestions on relevant phrases and updates on ranking factors.
- Content creators: It can find relevant keywords, create content outlines, and provide real-time feedback for better page SEO.
- Businesses: It offers data-driven insights and recommendations to improve content. It can be the one tool if you truly want to focus your SEO strategy on content this season.
Navigating the Surfer SEO Interface
Surfer SEO excels in both design and usability, two critical aspects of any tool. The tool features a clean and simple interface, ensuring a smooth user experience. It’s easy to navigate, with a well-designed dashboard that offers easy access to its various SEO features.
Users can navigate the Surfer SEO dashboard by clicking on specific terms on the right side panel or by using the three dots menu to open the Content Editor. This user-friendly approach makes Surfer SEO an easy-to-use tool even for those not familiar with SEO tools.
Exploring Surfer SEO’s Features
Now, let’s examine Surfer SEO’s key features in more detail.
The Content Editor is one of Surfer SEO’s standout features. It helps users optimize their content in real-time and provides a Content Score based on how well the content aligns with Google’s search results.
This makes it easy for users to tweak and optimize their content as they write it.
Another impressive feature is the Outline Builder.
It provides users with suggested titles, headings, and sections to include in their content, based on what competitors are doing.
This AI-powered feature is great for helping users focus on their target keyword and create content that is optimized for SEO.
In case you wonder if I publish AI content in my blogs, yes I do, but it all goes through a fair amount of scrutiny and editing.
The Keyword Research tool offered by Surfer SEO is another valuable feature. It allows users to identify and save the best keywords for their content. Users can then use this list to conduct further research and grow their keyword list, which can greatly enhance their content’s SEO performance.
Surfer SEO Integrations
Surfer SEO stands out in integrations.
The tool integrates seamlessly with Semrush, a popular SEO suite tool that provides possibly all types of SEO insights needed, being content optimization and creation the one that lags if compared to Surfer. This integration allows users to conduct keyword research and monitor their competition all under one roof, providing instant feedback to help optimize content.
In addition to Semrush, Surfer SEO also integrates with Writesonic, an AI-powered writing tool. This allows users to leverage AI technology to create content and gain insights for content optimization.
With these integrations, Surfer SEO provides a comprehensive suite of tools to help users optimize their content and improve their website’s search engine rankings.
Evaluating Surfer SEO’s AI Content Creation
Though a relatively recent addition, the AI content creation feature of Surfer SEO has already garnered favor among users. The AI content feature is designed to help users with the following:
- Start the writing process by generating an SEO-friendly content strategy
- Optimize existing articles
- Generate content outlines
- Provide real-time feedback on the content’s SEO performance
Despite its benefits, Surfer SEO’s AI content creation has limitations. Users have reported issues with repetitive content and a lack of citations in the generated articles. While the AI can generate content quickly, it is not perfect and may require human input to refine and improve the content.
Overall, Surfer SEO’s AI content creation tool has been a game-changer. It saves time for users and copywriters by quickly generating articles and providing real-time feedback on the content’s SEO performance. However, as with any AI tool, it is important to remember that it is not a replacement for human input and creativity.
Assessing Surfer SEO’s Content Optimization
The content optimization features of Surfer SEO aim to enhance users’ content structure, keyword utilization, and overall quality. Its Content Editor provides real-time suggestions on relevant phrases and updates on ranking factors, helping optimize content for SEO success.
The tool also offers a feature called True Density, which helps users determine if they are using certain words too much or too little in their content. By following its suggestions and considering the word count, users can tweak their keywords to make their content more optimized.
In addition to these features, Surfer SEO also allows users to customize the keyword recommendations. This means users can remove keywords from the list to fit their content strategy, further enhancing Surfer SEO’s content optimization capabilities.
Reviewing Surfer SEO’s Keyword Research
Another distinguishing feature of Surfer SEO is its keyword research tool. It allows users to identify high-traffic keywords and plan their content strategy effectively. However, it’s worth noting that it might not be as effective for less popular keywords due to the lack of information.
With Surfer’s Keyword Research tool, users can view related keywords, their search volumes, intent, difficulty, and total traffic for each keyword cluster. This information is invaluable for planning a solid content strategy.
To further enhance keyword research, Surfer SEO offers a Keyword extension that allows users to:
- Conduct keyword research directly from Google’s search results page
- See search metrics for the terms users are interested in
- Offer a convenient way to do research on the fly
Assessement of Surfer SEO’s AI Content generation
Considered among the leading AI content tools in the market, Surfer SEO’s AI content generation stands out. It offers a range of capabilities, including:
- Creation of SEO-ready content strategies
- Optimization of existing articles
- Generation of content outlines
- Provision of real-time feedback on content SEO performance
Despite its capabilities, Surfer SEO’s AI content generation does have some limitations. Users have reported issues with repetitive content and a lack of citations in the generated articles. Despite these limitations, the AI content tool is able to generate articles quickly and provides valuable insights to help users improve their SEO performance.
In terms of capacity, Surfer SEO’s AI content generation can create articles ranging from 2,000 to 5,000 words. This flexibility makes it suitable for a variety of content needs and goals.
3rd party reviews of Surfer SEO: Trustpilot, G2reviews
Surfer SEO has garnered favorable reviews on third-party platforms such as Trustpilot, where it gets 4.4 stars, and G2, where it gets a 4.8-star rating
In those two rating platforms, users have commended Surfer SEO for ease of use and for its customer support, which received a 4-star rating on Trustpilot and high ratings on G2.
This indicates that users are not only satisfied with the tool’s capabilities but also with the support and assistance provided by the Surfer SEO team.
Despite the positive feedback, it’s important to note that no tool is perfect. Users have raised issues and provided constructive criticism, which SurferSEO has taken on board to continuously improve its product.
This commitment to improvement and customer satisfaction further reinforces Surfer SEO’s position as a leading SEO tool.
Surfer SEO: Worth the Investment?
The question of whether Surfer SEO is a worthwhile investment hinges on your specific SEO requirements and budget. A basic comparison with other SEO tools like SE Ranking reveals that Surfer SEO might be on the pricier side. However, considering the comprehensive suite of features and excellent customer support it provides, many users find it to be a valuable investment.
With a Surfer SEO subscription, you can access a variety of features and even buy add-ons as needed. Some of the features included in a Surfer SEO subscription are:
- Content Editor
- SERP Analyzer
- Keyword Research
- Audit
- Backlink Analysis
Users who opt for the annual plan also enjoy a discount compared to monthly payments, making it a more cost-effective option for long-term use.
Overall, if you are looking to improve your website’s search engine rankings and need a comprehensive tool to assist you, Surfer SEO is a worthy investment. It offers a wide range of features designed to optimize your content and improve your SEO strategy, including:
- Keyword research and analysis
- Content optimization suggestions
- Competitor analysis
- SERP analysis
- Backlink analysis
- On-page SEO recommendations
This makes it a valuable tool for any content creator or business looking to boost their online visibility and drive more organic traffic to their website.
Conclusion
To conclude, Surfer SEO is a comprehensive content optimization SEO suite that offers a phenomenal range of keyword-led SEO tools and a wide range of features all designed to help users optimize their content and improve their website’s search engine rankings.
From its Content Editor to the AI Content Creation tool, Surfer SEO is equipped with a suite of features to enhance your SEO game.
While it may have its limitations and may be on the pricier side compared to other SEO tools, its robust features and excellent customer support make it a worthy investment for anyone looking to improve their SEO strategy.
Whether you’re a copywriter, a content creator, or a business, Surfer SEO has something to offer to help you surf the SEO wave to success.
Frequently Asked Questions
-
Is SurferSEO any good?
Absolutely! SurferSEO offers a user-friendly content editor, intuitive interface, and excellent customer support. With its keyword and content optimization capabilities, your content can improve in just a few days.
-
Is SurferSEO better than Semrush?
SurferSEO focuses on improving content quality and organic keywords, while Semrush offers reports and features to help climb up the SERPs. It ultimately depends on your priorities and goals.
-
Is SurferSEO paid?
Yes, SurferSEO offers different paid plans starting from $29 per month. So, yes, it is a paid service.
-
How does SurferSEO work?
SurferSEO works as a cloud-based on-page optimization tool, allowing you to compare your pages with top-ranked SERP content, providing data-driven analysis to improve your page, site, and content plan.
-
What is Surfer SEO?
Surfer SEO is a helpful tool for improving website content and search engine rankings, offering features like a content editor and keyword research tool to optimize your content. Consider giving it a try!
-
Where does it stand amidst the competition?
It actually cuts the meat through with a simple interface and allows you to go fast.
-
Why using Surfer if we have ChatGPT?
Surfer does use the ChatGPT API to pick up the data from there, but it goes beyond that, eg: it figures out the ideal prompt for you so that you only have o focus on the keyword/keyphrase you want to rank for.
-
Are you saying we should use SurferSEO and let it write all my content?
No. You still need to get involved in writing the content. Surfer is all the one-and-only solution for all content needs. It just focuses on keyword-led article writing. You add the human touch, your own style and personality, so be ready to edit what Surfer produces as you can’t just click write and publish it as it comes.
Key takeaways
- Surfer SEO is a comprehensive SEO tool targeted at copywriters, content creators, and businesses, aiming to improve organic rankings with features like content optimization, SERP analysis, and keyword research.
- While generally well-received for its usability and real-time SEO suggestions, Surfer SEO’s pricing is considered high by some users, and certain features like keyword research and the content planner may fall short when compared to competitors.
- The platform’s integration with tools like Semrush and Writesonic, combined with its AI content generation, provides users with a robust set of features to streamline content creation and optimization despite some limitations in the AI’s output.
Although the tool is feature-rich, not all its features are always spot-on. The tool’s content planner, for example, has been criticized for being a tad basic compared to other tools on the market. Yet, if the overall user satisfaction and positive Surfer SEO review conclusions are anything to go by, it seems these minor hiccups haven’t deterred users from enjoying the tool’s benefits.
SurferSEO
I use SurferSEO every time I plan content production for my clients. Their article outline and its integration capabilities in Google docs are worth every penny.