David Carralon
Helping you succeed with SEO
Are you trying to find out what the Penguin 4 algo update was about? well, my post headline gives you in a single sentence what this Penguin update was all about: real-time, granular and integrated on the core algorithm. After about a year of wrong guesses, telling the SEO community that the new update to …
What are the search engine ranking factors that have high rank correlations with organic search results ? The answer is not straightforward and the search engines are not going to let us peek into their algorithms. The short story is : great content, accessible sites leading to great architecture and many natural backlinks. But those …
Last month, at the International Search Summit conference in London, a Googler Gary Illyes, who was presenting the controversial topic of website geotargetting and Hreflang, revealed an interesting piece of information: Googlebot is now crawling the web out of three different geographical locations: Mountain view: Most SEOs know that this is the ‘defacto’ starting point …
Matt Cutt is back on track with a new set of instructional ‘technical SEO’ videos, with whiteboard and all, Rand Fishkin’s style. I found this video (embedded below) particularly helpful as it covers a question that most in-house enterprise SEOs dealing with large enterprise-level websites may have asked themselves at some point in their jobs: …
Despite the fact that keywords meta-tags have lost credibility as a search engine ranking factor quite some time ago, there is quite a bit of buzz on the subject lately. Matt Cutts, Head of web spam at Google has reiterated publicly once again, that the Googlebot ignores keywords embedded into the meta keywords elements of …
