Link Building Services
Are you fed up of getting crappy, low quality backlinks from vendors that promise but do not deliver? are you looking for a more reliable, white-hat backlink service to seriously start boosting your money pages?
I can help you scale up your link building or link acquisition efforts and boost your SEO efforts.
My link building offer is 100% manual craftmanship, white-hat and ultimately conceived specifically and uniquely for every individual website.
Put it simply: there are two ways of acquiring new fresh backlinks today: either your earn them or you build them.
If your business model embraces a culture of building high quality content, then it is easy to earn links. Outreach and PR also become easier.
If however content strategy is not in your plans, then you need the more traditional type of link building through a number of different methods.
Link Building or Link Earning
Outreach & PR
Link Bait Creation
Link Building Hacks
What’s is link building?
Link building is the marketing technique used to obtain incoming quality backlinks. Links are a major ranking factor for SEO as search engine algorithms place a heavy weight on them.
Depending on the quality of a website,
Are all links created equal?
It goes beyond Onpage SEO and typically focuses on offsite activities, although one of the most effective types of link building is through Content Marketing, which actually consists in producing outstanding content of different types on the website itself. This type of link building is called: Content Marketing and it’s achieved via ideation, product modelling and publishing very creative content that every publisher will want to link to.
When will I see results?
If a website within the niche site of the website yours is on, and boasts great authority and exemplary levels of traffic, then that’s the one website you will want to get links from. Once you get a backlink from such a website part of the authority, page rank and other link signals are acquired. Eventually the search algorithm realises that you are getting noticed, webmasters link to you and those votes of confidence are factored in and eventually helps towards your search engine visibility efforts.
So, to clarify, it is not about getting lots of links from anywhere (that’s SEO from over two decades ago. Over time, those tactics stopped working and today they could only get you into a manual penalty for ‘unnatural links’ or for ‘overoptimisation’. Proper link building today takes efforts, skills and experience.
Link building Strategies
Outreach and PR
Link Building Hacks
Why choosing me as you link building partner?
Before you give someone the task to do link building for your website it is of course wise to check whether there is sign of skill, experience and/or social proof.
Link building/acquisition plans starting at €2000
Entry Level Pack
- You plan your strategy
- Give me your requirements
- I execute
- Basic Link Audit
- Link audit
- Competitor analysis
- Penalty Detection
- Spam backlink issues
- Link requisition
- Basic performance report
What makes a good link?
Ideally the following requisites should be met:
1.1. Theme for the target website should be the same as the website that will be linked, or at least in the same category, eg: if your website is about cycling, then ideally you will want links from other cycling websites but sports-related blogs or websites are relevant too. The exception to this is large media, high authority news websites. If there is a chance to get a link from the New York Times or BBC, then that's yes, despite them being too general to our cycling site. Authority and high traffic high up in the link food chain is very important, if you know what I mean
1.2. Language: ideally you should have links mainly from websites in the same language. Exceptions exists here by all means so long as this is not overdone or looks unnatural.
1.3. Anchor text with which links get to your website should be diverse and never over-optimized because this may end up leading to a penalty. In the majority of cases when working on content marketing campaign this aspect can be overlooked for the most. However, when doing outreach depending on the type of relationships being built, thinking of diversifying anchor text is key.
1.4. The page that sends the link has to be in a website with certain authority, have real traffic and a solid incoming backlink portfolio too
1.5. The link should be contextual, whether on a resources page or a blogposts but should naturally be part of the page story. Links such as those in ad banners, footer or sidebar do not bring in the same amount of value and are therefore avoided.
Are all websites for all clients considered and managed following the same blueprint?
No, I consider every client project individually and always tailor the link building strategy based upon their model, size, existing history, content gap, backlink gaps, potential towards opportunities and of course leveraging whatever strength a website may have.
Why should we choose you to do our link building?
A good link building strategy depends on many more factors than simply reaching certain number of inbound links. One needs to take into account the specificities of the niche, the market landscape, the scope, the opportunities that exists, the client's website and whether it lends itself to content expansion, the brand parameters, how much competition exists and the strength of competitors's link profiles, the potential risk to penalisations.
That's how I work.
If you are going to compare my proposal with that of a vendor that sources his links from existing industry brokers or vendors with pre-filled spreadsheets of potential sources for links, then you won't be measuring apples with apples and therefore not make the right decision. My link building is manual and customised to each individual client.
A correct link building strategy makes a difference compared to competitors, which means obvious increases in traffic and, ultimately, revenue. It is impossible to compete without making a good link building strategy. Which is not far from simple.
Does Link Building still work?
The short answer is yes. However, it is easy to screw things up quickly in today’s search engine era. As I mention above, Google’s algorithms are intelligent enough today to understand when a link is unnatural. You may be hitting against the wrong door for months only to realize that your link building is not working.
The way to go with link building today is to emulate a natural link building process in its entirety. Or better still, work on your content marketing and content strategy to ensure that drive in as naturally as possible.
Internal link building is, in my many cases, where the golden eggs of opportunities are.
DIY link building
Are you down because you have a business to run but not enough money for link building? fear not, my collection of articles in link building will give you ideas to get started with basic ‘do it yourself’ link building .
Feel free to go through them and share them with friends or staff that may need them. If you have an idea for a link building article that you would like me to write about, please feel free to suggest a topic using my contact form.
Educational Link Building Resources
Much like how Alan Turing, after years of research and hard work, managed to decipher the Enigma, there are clear paths today towards reverse-engineering the recent Google Core algorithm updates, largely based on E-A-T factors. I’m mainly referring to the Core updates, highly focused on quality, that have been released since the beginning of 2018 …