David Carralon

Helping you succeed with SEO

Get a professional SEO audit done for you!

My SEO audit service is suitable to anyone who is looking for clues to start growing their traffic, find solutions to underlying enterprise SEO issues or just get the right insight needed to move the needle in the right direction.

I can also run a website audit and draft a report that includes that 2nd opinion you need to make a final decision on your SEO strategy or direction.

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Technical seo audit

What is a Technical SEO audit?

A technical SEO audit is the evaluation of a website’s ability to perform well on search engine result pages (SERPs).

In particular, a technical SEO audit focuses on all aspects of website technical architecture, accessibility, crawlability, and indexability. The goal is to ensure the website is well optimised to perform well both on its front end and backend.

So for example this type of audit service would not look at content performance, but things like crawl budget, content crawled, technical bottlenecks such as duplicate content, incorrect hreflang implementation, etc…

Reasons for requesting a technical SEO audit

Someone should consider getting independent specialized technical SEO audits for a multitude of different reasons:

  • Your SEO traffic has plateaued!

  • Some of your top content struggles to make it to page 1

  • That site migration didn’t go according to the plans

  • Website traffic has dropped following latest Core algorithm update

  • Your website code has evolved and you now have a lot of code debt interfering with SEO

Request technical audit

Why should a technical SEO audit include?

Technical SEO audits concentrate on onsite technical problems that typically only the development team can work on, eg: crawlability, indexation, javascript code, or website speed, although not necessarily confined to just those areas. To provide further detail:

Someone should consider getting independent specialized technical SEO audits for a multitude of different reasons:

  • Your SEO has plateaued

    You are currently doing everything you think is right, but you’re still not growing traffic any further to your website. You have tried all sorts of things but your SEO channel is still either blocked or gradually declining. You need a 2nd opinion to set your SEO strategy in the right direction.

  • You are unsure of how to reach the first of many search engine results pages, which gives the impression that it is unreachable.

    Even if you update your site on a regular basis with new content, it is possible that it may still be buried behind hundreds of search engine results for other firms. It’s easy to have the impression that all other site owners are in the know about some SEO trick that you’re missing out on.

  • It’s hard to understand the results of automated SEO audits; You have to start making real efforts

    Even if you currently have direct connections to automatic SEO audit reports, you may be wondering what on earth you should do with the structured data they provide. It’s possible that it would just make you confused. You need an SEO strategy that is practical and can be put into action right now.

  • It’s hard to understand the results of automated SEO audits; You have to start making real efforts

    Even if you currently have direct connections to automatic SEO audit reports, you may be wondering what on earth you should do with the structured data they provide. It’s possible that it would just make you confused. You need an SEO strategy that is practical and can be put into action right now.

What should an SEO technical audit include?

SEO audits may seem different compared to your usual audits. Some of them concentrate more on the organization of the material on the website, while others include both internal & external links as well as only external links.

Technical SEO audits concentrate on onsite problems, crawlability, indexation, as well as website speed, while they are not need to be confined to those areas. To provide further detail:

  • Site structure
  • Robots.txt configuration
  • sitemap fixes
  • site hierarchy
  • URL structure
  • meta robots tags use
  • canonicalization strategy use

This article is meant to assist you in gaining an understanding of what the search engine algorithms used by search engines like Google can look for on your website. In general, a SEO audit will include of evaluating the technologies, languages, frameworks, Javascript, and external data that are being used.

The more the specialist’s expertise and breadth of knowledge, the more credible their suggestions will be on potential enhancements.

How exactly do SEO auditing services work?

Provide a list of actionable suggestions that are prioritized for boosting the search engine marketing on your site. Pick the one that works best for you in this situation.

After gaining an understanding of your objectives and the SEO tactics you are already employing, we will begin with a thorough evaluation and analysis of how to optimize your web pages for search engines.

Your account managers are able to provide ideas for solutions to problems, depending on the nature of the issue, that are actionable and will provide the greatest potential results.

In terms of the procedure, the steps are as follows:

  • STEP 1

    Research & Website study

    We use tools like Google Trends, Google Analytics, Google Search Console, Ahrefs, SEMrush to understand how well you currectly rank in the market. We appreciate ready-made ranking reports that you may use internally, in order to visualise the positions you have been losing recently .

    At this stage we prepare the integration of your Google search console account with our crawling tools, if they are needed: Screaming frog, sitebulb, Oncrawl

    Lastly, integration of log-files to consider them within the audit.

  • STEP 2

    Comprehensive Review of Each and Every Page Across the Site

    Our SEO audit process will continue with the Page-Level Audit as the following phase. In order to determine the next measures that should be taken for each URL on your site, our SEO Analyst will aggregate information from six different sources. These pieces of information are gathered by our SEO Analyst from a variety of sources, including Google Analytics, Google Search Console, Screaming Frog, SEMrush, Ahrefs, and Sitemap.

    You will receive the following deliverables once we have finished the Page-Level Audit: all of the Aggregated Data, URL Actions such as 410 Targets, 301 Redirects, Crawl Blocking, along with No-Index, along with a Core Findings Presentation as well as a One-Hour Consulting Session.

  • STEP 3

    Auditing of Websites for Advanced Technical SEO Audit

    Our Technical SEO Audit is the next phase in the process. This technical audit is a three-step procedure that begins with automatic crawls, continues with the production of a suggestion sheet for 91 independent SEO variables, and concludes with a targeted evaluation of high-impact modifications presented in language that is developer-friendly.

    During this procedure, we will make use of a variety of tools, some of which are Search Console, Server Logs, PageSpeed, Screaming Frog, OnCrawl, Sitemaps, along with Chrome Developer Tools.

    You will receive a Shorthand Technical Review as well as Prioritized Implementation Chart of 91 On-Page SEO Factors at the conclusion of the technical site audit, along with a couple of pages containing Developer-Friendly Implementation Recommendations.

  • STEP 4

    Ranking keyword research as well as research on competitors

    Without doing thorough keyword research, SEO will not be possible. We use a method that is driven by statistics and keyword rankings to determine the most effective target keywords for each and every page that is already present on your website.

    Screaming Frog, Ahrefs, and SEMRush are some of the technologies that we will utilize during this phase of our SEO Auditing Services. You will receive a report that details the effectiveness of the keywords you now employ on the pages of your website that are already live.

  • STEP 5

    Analysis of Keyword Gap

    During the Keyword Research where we analyze the gap, you will look for information that will help you choose the type of material that will serve you best in the future. We compile a SEO Audit checklist of every one of the keywords for which you and your rivals are ranking, as well as any other keywords you provide.

    The next step is for us to identify the most fruitful keyword opportunities and ranking factors that will direct subsequent visitors to your web pages.

    In order to accomplish this, we will conduct an analysis of your keywords using Ahrefs. In addition to this, we will provide a report that details information on your top five rivals.

  • STEP 6

    The Distribution of the Report

    The following are the deliverables:

    • On-Page SEO analysis and report. Given that it contains the potential to bring in the most money in the shortest amount of time, many individuals are thrilled about this method.
    • We will produce a comprehensive On-Page SEO analysis for your website and make suggestions about how the search engine rankings of your site may be improved. These suggestions include items like modifications to the text that is on sites, meta tags, or schema markup, among other things.
    • Aggregated Data, URL Actions (including 301 Redirects and 410 Targets), Core Findings Presentation, and a One-Hour Consulting Session
    • Recommendations for On-Page SEO Implementation That Are Friendly to Developers
Technical SEO audits should include TTFB, url encoding, CDN...

Are regular SEO audit necessary or just once is fine?

Because the search engine algorithms are always being updated, you will need to make adjustments. How is it possible to dominate a whole market that relies solely on digital technologies?

In order to do this, it is necessary to fix any technical SEO issues and to be flexible with changes in technology. It is vital to conduct regular SEO audits in order to guarantee that your website’s performance complies with Google’s best practices.

During a review of the work by the web development team and any web developer on the project, this is one aspect that should be examined.

How long does SEO audit take?

SEO Audits take 45 days to complete. During this period, I thoroughly analyzes and evaluate your website through our SEO audit services to identify a suitable strategy. Then, get an audit report of the SEO audit to see where you can improve in detail.

How much does it cost to conduct an SEO audit?

The technique of search engine optimization (SEO) is not a one-size-fits-all solution. All web pages are unique in its own way. An SEO audit is done to help provide advice that is adapted to your website’s health and website code.

It is difficult to provide an accurate pricing estimate without first examining what it is that you require. This is due to the amount of labor, time, and resources that will be put into doing an SEO audit considering the website’s SEO, in addition to the amount of work that you would need completed.

An SEO audit is a process that involves doing an analysis of a website or web page, either with and without the focus being on a specific issue. The objectives are to identify what the problems are, getting an SEO plan up and running if there is already no existing SEO strategy, and offering SEO services that can be implemented.

Without knowing what you need, it’s hard to give an accurate price estimate. This is because of the workload, time, and manpower that will go into conducting an SEO audit, as well as the level of effort that would have to be done.

An SEO company will conduct an SEO audit of your website to identify technical issues and content-related issues that may be preventing your site from ranking higher in organic search rankings and any search results in general.

The SEO agency documents issues, recommends solutions, and provides assistance throughout the implementation process of the site audit, as is common for SEO auditing services.